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Patented Joya sole technology encourages the natural way of walking and helps to reduce the impact on joints. Joya shoes are recommended by AGR as being particularly good for the back and the unique cushioned sole makes Joya an excellent choice for those with arthritis, knee pain, and plantar fasciitis. This enhanced the balancing effect and promotes the exercise of muscles. Joya Senso shoes, provide the highest level of cushioning in the heel and forefoot area for optimum relief. Air sole technology offers additional width in the heel and forefoot area. Joya Air styles are designed for Physical relief during long working and active lifestyle periods.